Social Media Strategy
Define how your business will be using social media with a bespoke social media strategy. A clear and defined social media strategy provides direction and purpose for your channels.
What is a social media strategy?
A social media strategy is a complete guide that outlines what your business wants to achieve through social media and how it will meet those aims. By aligning your social media activity with company goals, we can create a strategy that is practical, tangible and defined.
What's involved in creating a social media strategy?
This process starts with a half-day deep dive consultation with key members of your team, where we can identify your business' current challenges with social media and the vision moving forward. Within two weeks of the session, we will deliver a strategy document that helps to define your social media goals, pinpoint your voice online, decide the right platforms to be using and create content that resonates with your audience. Each social media strategy also includes an example content calendar, a competitor audit and free access to our digital downloads.
Why does my business need a social media strategy?
Having a social media strategy can revolutionise how your business approaches social media – from posting in panic to posting with purpose. A strategy also gives you a chance to review the processes behind your social media management and create efficiencies.